Avid, one of the leading companies in the video and audio editing field has announced its new product. For the first time Avid brought out software that is competitive with Apple software’s on iDevices. Avid’s new Avid Studio for iPad is the main competitor of Apples iMovie for iDevices. Avid Studio App is very similar to Apples iMovie App, but it’s more advanced. IMovie app is shaved down, and it offers only basic editing, unlike Avid Studio App which is more complex and closer to its big brother Avid Media Composer (which we offer here in Mediazone) for Mac and PC. Avid doesn’t recommend using Avid Studio for iOS on the first version of iPad because it’s not powerful enough to work flawlessly with Avid Studio. Avid Studio for iOS is compatible with iPad running iOS 5.0 or later, and available in the App Store for $4.99.

Just imagine 10-20 years ago you needed huge machines to shoot good quality videos and edit them, and only big companies could afford to buy the equipment. When now all you need is a small mobile device, which allows you to shoot HD video, and edit it on the spot. You don’t have to have a big crew and a van full of equipment to achieve your goal.

David Kababian – Tv Studio & Avid Digital Lab Assistant